work / personal / info

RuPaul’s Drag Race Match Queen

East Side Games


marketing · content creation · video editing · landing page design · organic social

I worked on RuPaul’s Drag Race: Match Queen doing hands-on creative for social and launch moments. Most of my time went into making visuals and short-form videos for organic social, Live Ops campaigns, game features, and queen spotlights, using existing in-game art and shaping it into something that felt fun, polished, and worth stopping for in a feed.

I wrote scripts, edited videos, and designed landing pages for launches, including work that also supported Squishmallows Match. Even when things moved fast, I cared a lot about craft and presentation, and tried to make sure everything felt clear, on-brand, and genuinely enjoyable for the fans seeing it.

All artwork and IP shown are the property of their respective owners and are used here for portfolio purposes only.
© 2026 Donny Meloche. All Rights Reserved.